Fashion Business Management Students Impress Industry Judges with Innovative Marketing Strategy at FIELD 2019

Congratulations to the winning team of the 2019 FIELD Project! Thank you to our client and sponsor RW&Co., a division of Reitmans Canada for their involvement and generous support.

FIELD (Fashion Industry Educational Exchange and Leadership Development)

Each year, graduating students from Seneca’s Fashion Business Management Advanced diploma program partner with a client in the fashion industry to assist with a real-life business opportunity. FIELD is a capstone project where students work in teams to apply their knowledge gained in their 3 years to develop creative solutions for the ‘client’ and present their strategy at to a panel of judges at an industry event. A winning team is selected. We are #SenecaProud of all of our students! #SenecaFashion #FashionBusinessManagement

_N2A8476The winning team with RW & Co. leadership team (left-right) Lora Tisi, Ninoshka D’Souza, Natalie Chung, Marina Borges de Souza, Christina Masschelein, Jean-François Fortin, 

_N2A8486The winning team with certificates (left-right): Christina Masschelein, Ninoshka D’Souza, Natalie Chung, Marina Borges de Souza

_N2A7643
Judges (left-right): Alain Lessard (RW&CO.), Renee Tulk (Reprise Digital), Jean-François Fortin (RW&CO.), Kristy Laing (Saks Off Fifth), Marina Strauss (Globe and Mail)
FIELD Group Photo
FIELD Group Team Photo – our 18/19 third-year Fashion Business Management Class

 

 

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