Rafik Riad, originally from Egypt, has studied and worked globally on policy design and project implementation in the field of international development. In 2011, Rafik founded SALT, a fair-trade social enterprise that worked with communities in Africa and Latin America. Rafik’s appreciation for social enterprise as a business model that circumvents both the volatility of traditional development frameworks and the shortcomings of conventional corporate models led him to found Buy Good. Feel Good. in 2014.
Today, Buy Good. Feel Good is North America’s largest marketplace dedicated to connecting social enterprises with buyers and consumers.
We caught up with Rashid during our Transforming our World Symposium, we asked him to elaborate on the SDG that resonates with him most, clean water and sanitation.
“No life without water, through my Egypt origin I am very much aware about the importance of water, we all need to ensure the availability and sustainable management of water”