Check out our #VMA student projects featured in Win a WindowsWear Student Award and Scholarship on WindowWear.com. WindowsWear will compile and share the best student projects through a WindowsWear Student Awards competition and users from around the world will vote for their favourites – the project that receives the most votes wins scholarships totalling $5k! All students who are part of the competition will also be invited to attend the WindowsWear Summer Party on May 30, 2019, in New York City!
Best of luck to our #VisualMerchandisingArts students! #SenecaProud
The event, which saw collaboration from four academic programs and seven industry partners, drew more than 200 industry professionals from across Canada to the new Centre for Innovation, Technology, and Entrepreneurship (CITE) at Newnham Campus on March 27.
“The involvement of the other academic areas elevated the sophistication of the event. It was the best turnout we’ve ever had,” MacBride said. “It takes all of us to pull off an event like this and our industry partners helped put it on the national stage.”
“We were asked to provide background entertainment, but the event provided incredible potentials for the students,” said Professor John Switzer, Program Co-ordinator, Independent Music Production. “They were excited by how official the event was and by the positive response from professional event planners who approached them for future opportunities.”
Behind the scenes, about 20 students from the Event & Media Production program handled technical production, content development and event planning for Inspired Spaces, everything from lighting to audio and video systems.
“We were there to up the game, so to speak, and to provide a better user experience,” said Professor Tim Abbott, Program Coordinator, Event & Media Production.
In turn, Abbott said the students benefited from cross-disciplinary experiential learning that is crucial to their work.
“Something always goes wrong at events, and the better prepared you are, the more you are able to calmly react,” he said. “It’s not real until the audience is there and people only know we are there if something goes wrong.”
While this year’s Inspired Spaces handed out top three awards to Sakina Li (gold), Riley Wilson (silver) and Han Vo (bronze), the event was a win for all.
Brendan Pilgrim, who made up his mind to come to Seneca after watching Inspired Spaces on YouTube three years ago, received two jobs from industry professionals who attended the event.
“I met with three décor houses and they all gave me great feedback about my unique taste and storytelling,” he said. “Now I’m booked!”
From setting up and booking catering to inspecting rental delivery and tearing everything down after the event, Pilgrim said the hands-on approach of working with other students and industry partners exposed him to the life of an event designer and planner.
“It’s not just the creative aspect, it’s also business planning,” Pilgrim said. “It’s a true reality of what the event industry is all about.”
On October 1st, eight students from Fashion Business and Fashion Business Management took part in the second annual CREA (Canadian Retail Education Association) Charette at Ryerson University. The Charrette is an intensive, interdisciplinary team learning experience. CREA works with retail industry partners to identify a “real life” problem scenario, which will be revealed to teams on day one before collaborating to design a solution within a specified time limit. This year’s charrette client was Beauleigh Retail Leasing Consultants Inc. who brought forward the challenge of Retail Revitalization at Toronto’s Union Station. Teams were tasked with developing a retail concept for a 680 square foot unit for the Front Street Promenade in Toronto’s Union Station. The requirements of the retail idea needed to be original to the city of Toronto, and unique, authentic, fresh, and trendy to animate the retail space at the historic Union Station. The competition featured students from Fanshawe, Ryerson, Humber, Seneca, and George Brown. Earthly Ink was the winning concept, followed by the idea for Maple Bar. Congratulations to all the students for their participation!